A mobile CRM app for small businesses

I spearheaed the design of a mobile CRM app from the ground up. Concentrating on the actions necessary to help stay connected to customers while on the road, I led the research and design efforts to bring the right functionality to market in a phased approach.

An iPad app for commercial airline pilots

I was the lead designer on a group project to bring an electronic flight bag app to commerical airline pilots giving them access to their own, other pilot's and their airline's flight data to help with safety and fuel efficiency.

A streamlined recruitment platform for SMBs

As the solo designer for this product, I worked closely with product management to bring a consumer version of our enterprise-level recruitment platform to small businesses.

Design philosophy

• I am a critical thinker who wants to build innovative features.
• I have a strong product intuition and justify my ideas with user needs.
• I believe in the power of storytelling.
• I am committed to my craft and building intuitive, helpful products.
• I am shifting from consistency to coherence.

More about me

I've been a UX/Interaction designer for SaSS products for 13 years, after many years as a web designer/information architect/content strategist. And a journalist before that. Each experience has taught me the skills I need to excel at my craft building intuitive digial prodcuts, helping users save time getting their day-to-day tasks accomplished. I'm self-motivated and always learning. I'm optimist who's always looking to the best solution to any problem. I've worked for tiny startups to the largest enterprises around (hello, IBM and GE), participating in every aspect of UX from concepts/research to visual design/launch. I've even had a job or two where I help provide the HTML/CSS for projects. Here's a more detailed list of my skills.